Digital Marketing Manager

About Me

My extensive background in e Commerce, growth strategies, email flow optimization, and lead generation sets me apart as a top-tier professional in the industry.

My career has been marked by my relentless commitment to achieving exceptional results for my employers and clients alike. I have a proven track record of driving revenue growth and successfully navigating the ever-evolving digital landscape.

  • Digital Marketing
    Optimizing all digital assets
  • Performance Marketing
    Google ADS, Facebook & Instagram, TikTok, Linkedin, Twitter
  • CRO
    Conversion Rate Optimization
  • Analytics & Reporting
    Create and understand the KPIs
  • User Journey
    Optimize user flow across your digital assets
  • Marketing Manager
    PetHaus.com
  • E-Commerce Manager
    KeraHealth.com
  • Digital Marketing Manager
    The Heart of Europe // thoe.com
  • Digital Marketing Manager
    Centaur Asset Management
  • Bachelor's Degree in Arts
    RESAD. Madrid, Spain
  • Technical Degree Information Technologies
    Internet Centre. Madrid Spain
  • Master's JAVA Programming J2SE & J2EE
    Microforum. Madrid, Spain

My Services

E-Commerce

I have had the privilege of assisting numerous eCommerce businesses in achieving remarkable success.

Lead Generation

Lead generation is the lifeblood of any business. It's the art and science of identifying and capturing potential customers who have expressed an interest in your products or services.

ROAS Optimization

By consistently monitoring and optimizing ROAS, businesses can make informed decisions about their advertising investments and maximize their marketing budget's impact.

Strategic Marketing Planning

Developing comprehensive marketing strategies aligned with business objectives and target audience.

Marketing Automation

Implementing automation tools and workflows to streamline marketing processes, nurture leads, and improve customer engagement.

Social Media Management

Managing social media platforms, creating engaging content, and implementing strategies to increase brand awareness, drive traffic, and foster customer engagement.

Paid Advertising

Managing and optimizing online advertising campaigns across platforms like Google Ads, social media ads, display ads, and video ads to increase brand visibility and drive conversions.

Analytics and Reporting

Tracking and analyzing marketing performance using tools like Google Analytics, providing insights and recommendations for improving campaign effectiveness.

Learn More
Timeline

PetHaus.com

E-Commerce Manager

2022 - 2023

Spearheaded a comprehensive digital marketing overhaul that resulted in an astounding revenue increase from 10,000 AED to over 300,000 AED within a mere two-year timeframe.

KeraHealth.com

E-Commerce Manager

2019 - 2022

In one of my fortunate work experiences, I faced the challenge of significantly increasing the sales figures for a specialized hair loss supplements e-commerce brand across various markets, including the USA, Middle East, and Europe. I successfully achieved a remarkable growth of over 15 times, ultimately leading to the company's sale.

The Heart of Europe

Digital Marketing Manager

2017 - 2019

The Heart of Europe stands as a pioneering real estate venture on a global scale. In my capacity as a digital marketing manager, my objective was to attract a greater number of high-quality leads to the company. I successfully fulfilled this role by enhancing both the quantity and the caliber of generated leads, ultimately contributing to the company's overall growth.

Centaur Asset Management

Digital Marketing Manager

2015 - 2017

Centaur Asset Management, a financial firm specializing in Funds and Bonds, tasked me with the role of a digital marketing manager. My primary objective was to generate leads from individuals interested in high-yield investment products and guide them through the educational process. I not only succeeded in this endeavor but also played a key role in creating various media assets for the company, including the website, CRM system, social media networks, personal profiles, user journeys, and email workflows.

Meta4 // Cegid Group

Digital Marketing Manager

2010 - 2015

Meta4 is a highly reputable HR software provider with over 25 years of industry experience. In my role as a digital marketing manager, I managed the company's digital assets. I established various lead generation channels, such as curating a specialized HR blog, glocalthinking.com. Additionally, I held responsibility for overseeing and maintaining the company's digital properties.

Qudromedia

Head of Media Services

2008 - 2010

Quadromedia marked my initial foray into entrepreneurship as a boutique media agency focusing on SEO. I formed strategic partnerships with industry leaders, including Havas Medias, and took pride in serving clients such as Movistar, a telecommunications giant with a prominent presence in both Spain and South America.

Bocetos

SEO/SEM Manager

2005 - 2008

My journey at Bocetos began when the company was a small team of just 5 employees. I started as an account manager, responsible for SEO and SEM. Over time, as I honed my skills and expertise, I progressed to lead a team of 8 individuals and took charge of formulating digital marketing strategies for all our client accounts.

ICM

JAVA J2SE/J2EE Programmer

2003 - 2005

ICM stands for Information and Communications of Madrid, which is a government agency tasked with overseeing the development and upkeep of the Madrid city government's digital infrastructure. It was one of my initial professional experiences as a Java programmer, where my role involved maintaining a website designed for teachers to submit their applications to the university's SEIA system.

Contact Me

ignaciojp80@gmail.com

+971 55 812 76 32

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